Corporate Bitcoin Adoption Forges Ahead as More Listed Firms Ride the Wave

Corporate Bitcoin Adoption Forges Ahead as More Listed Firms Ride the Wave

Public Companies Ramp Up Bitcoin Treasury Holdings Amid Growing Adoption

The adoption of Bitcoin (BTC) as a corporate treasury asset continues to gain momentum, with several U.S.-listed public companies making substantial investments in the cryptocurrency. In recent weeks, four firms announced Bitcoin purchases, while seven others outlined a Bitcoin-centric strategy without immediate acquisitions.

Genius Group Leads the Charge

The latest purchase comes from Genius Group (GNS), a company listed on the New York Stock Exchange (NYSE). On January 10, 2025, Genius Group disclosed that it had increased its Bitcoin holdings to $35 million, surpassing its initial target of $120 million. The company acquired 372 BTC at an average price of $94,047 per Bitcoin.

GNS had previously unveiled its "Bitcoin-first" strategy on November 12, 2024, signaling a shift in its corporate treasury approach to prioritize cryptocurrency.

To further bolster its treasury, GNS announced a rights offering, allowing existing shareholders to buy additional shares at a discounted price. If fully subscribed, the offering could raise $33 million. CEO Roger Hamilton has committed to participating in the rights offering, intending to purchase 500,000 shares.

The company is also exploring loan financing options to continue accumulating Bitcoin. Following these announcements, GNS shares closed 7% higher on Tuesday.

Ming Shing Group Joins the Bitcoin Bandwagon

In addition to Genius Group, the Ming Shing Group (MSW), a Nasdaq-listed wet trades work service provider, has also made a significant Bitcoin purchase. Ming Shing acquired 500 BTC at an average price of $94,375 per Bitcoin, bringing its total Bitcoin holdings to a prominent level.

Year-to-date, Ming Shing's stock has risen by 43%, reflecting strong market confidence in its Bitcoin-focused strategy.

A Growing Trend Among Corporations

The recent announcements mark a second wave of Bitcoin corporate adoption, with four companies acquiring BTC and seven others formulating Bitcoin-focused strategies. These developments underline the increasing confidence in Bitcoin as a store of value and a hedge against macroeconomic uncertainties.

As corporate interest in Bitcoin grows, analysts and investors will closely monitor its impact on the financial strategies of these companies and the broader cryptocurrency market.

Disclaimer

This article was partially generated with the assistance of AI tools and reviewed by CoinDesk's editorial team to ensure accuracy and adherence to journalistic standards. For more information, see CoinDesk’s full AI Policy.

The corporate embrace of Bitcoin continues to expand, signaling a shift in how companies manage their treasuries and adapt to the evolving financial landscape.